Consumer Behavior

  • Consumer Behavior

    The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.

    Reveiwers: Muhammad AbdulRaoof

    Publisher: http://www.alukah.net - Al Alukah Website

    Source: http://www.islamhouse.com/p/345081

    Download:

Facebook Twitter Google+ Pinterest Reddit StumbleUpon Linkedin Tumblr Google Bookmarks Email

Random books

  • The Two Eids and their Significance

    Rulings regarding Eid and some common errors relating to it.

    Publisher: AHYA Multi-Media

    Source: http://www.islamhouse.com/p/1307

    Download:

  • Hajj and Tawheed

    Hajj and Tawheed: Hajj is to set out for Makkah to worship Allah by performing certain religious rights in accordance with the Prophet's (peace and blessings be upon him) Sunnah. It is a time in which to call upon Allah to purify the self from any worship to anyone other than him. This booklet explains the basic rights of Hajj. It also notes that the tawheed of Allah requires the Muslim to follow the perfect way of worship, demonstrated by Muhammad (peace and blessings be upon him) and as understood by the Sahaabah who were the best of mankind.

    Source: http://www.islamhouse.com/p/61476

    Download:

  • Was Muhammad (pbuh) Merciful?

    The author said in his introduction, "The study itself falls into four parts: Chapter One: An Introduction, Chapter Two: Aspects of Mercy for Human Beings in the Character of the Prophet Muhammad (pbuh) Before the Divine Call, Chapter Three: Introducing the Prophet Muhammad (pbuh), Chapter Four: Aspects of Mercy for Human Beings in the Character of the Prophet Muhammad (pbuh) After the Divine Call."

    Reveiwers: Abu Adham Osama Omara

    Source: http://www.islamhouse.com/p/340830

    Download:

  • Saudi Arabia in 100 Questions

    Most of those who come to Saudi Arabia either as visitors or workers are often awe-struck at the vast development all over the country. They admit that their image of Saudi society was very different before they arrived and lived in it. "Saudi Arabia in 100 Questions" aims at presenting simple and comprehensive answers for many questions that may be raised by others about Saudi Arabia. The answers to the questions in this book were formulated in a simple way reflecting the various political, economic, cultural and social aspects of life in Saudi Arabia. This will make this book an important reference that facilitates information and cultural communication between KSA and other countries and people.

    Source: http://www.islamhouse.com/p/324622

    Download:

  • IS ALLAH (S.W) ONE OR THREE?

    Allah is above the seven heavens far from His creation but with them wherever they are cognizant of them, their deeds and hearts. This is explained through given evidences from Quran and sunnah. Allah rose above the throne which contradicts the void creed of the Ash'arites and those agree with them that Allah is everywhere by His self.

    Reveiwers: Muhammad AbdulRaoof

    Source: http://www.islamhouse.com/p/320527

    Download:

Select language

Select surah